Welcome To

We Are Proud To Be Certified By Google & YouTube.

Google Partner
YouTube Certified

Would you like to get 100% confident in running Google Ads, Youtube Ads, Remarketing Ads, Display Ads & more to get great results for yourself or your client?

Well, then you are in the right place. Google Ads Like A Boss is a 'Transformational' program that will change the way you run Google Ads in 6 just weeks. 

  • Save you hundreds if not thousands of $$$ of the wasted ad budget.
  • Get you to master Google Ads with some of the most advanced strategies no one is teaching.
  • Give you the confidence to get new clients and build your business.

The 'Hybrid Evergreen' Program

Transform Your Google Ads In Just 12 Weeks!

Google Ads Like A Boss is a combination of an online course & live coaching calls for 12 weeks. You can join in any time you like. Learn at your own pace in our content portal and join 8 monthly 'live coaching calls' to ask any questions, troubleshoot your campaigns, and join the discussion. With the use of 'group dynamics, it allows members to learn from each other as well as from the program content itself. You also get access to a private Facebook group as part of this program. The 'hybrid evergreen' model allows you to become the apex predator. Our systems & processes work and give results if you follow them. We are so confident that if you don't, you continue to attend the calls for free until you see the results! This is a guarantee not many coaches/courses offer.

Proud To Be Featured On Some Of The World's Top Marketing Portals

Our blogs, videos & podcasts have been featured on sites like...

How It Works

Once you join in, you will get access to a wide range of videos. You won't be asked to go through all of them and spend most of the time just watching them. Instead, the thing you'll be asked to do is to plan a '6-Week Transformational' schedule to take you from your current state to where you want to be. You watch the videos, join in the coaching calls and make your transformation to master Google Ads.

What's Included...

Here are the list of items included.

  • Over 300+ video tutorials

  • 2 x Weekly Live Coaching Calls

  • Lifetime Access

  • Templates / Worksheets

  • Search, Display & Video Ads

  • Access to private Facebook Group

  • Google Adwords Ninja (Bonus)

  • GDN Like A Boss (Bonus)

  • Video Marketing Ninja (Bonus)

  • Google Ads Editor Like A Boss (Bonus)

Expert Training Trusted By Major Brands

We are proud to have been an 'Evangelist' for Nikon UK and have provided training, seminars & workshops at major events in the UK & Europe including at Apple's flagship UK store in London.


Proud to be a keynote speaker for Traffic & Conversion, DigitalMarketer & others.




Program Curriculum

Here's what is included in the program

  • 1

    Week 1 - Welcome to the course!

    • Welcome

    • Never Stop & Give Up

    • About Us

    • Google Accounts-HB

    • The 6-Week Gameplan

    • Facebook Group

    • Meeting Link & Times

  • 2

    Week 1 - KPIs & Projections

    • Cost Per Acquisition

    • Value Per Lead

    • Customer Lifetime Value

    • KPIs & Projection Tracker

    • Daily Tracker

    • Daily Tracker 2.0

  • 3

    Week 1 - Business Growth Planning

    • Master Worksheet

    • Customer Avatar - Part 1

    • Customer Avatar - Part 2

    • Customer Value Journey - Part 1

    • Customer Value Journey - Part 2

    • Customer Value Journey - Part 3

    • Growth Scorecard

    • The Big 3 Planning Worksheet

    • Ah-Ha Accelerator

    • 90-Day Gameplan

    • Core Message

    • Predictable Sales Canvas

    • Content Funnel Map

    • Revenue Maximizer

    • Bullseye Traffic Bracket

    • Landing Page / Lead Magnet Audit

    • Turnkey Email Campaign Templates

  • 4

    Week 2 - Lead Magnets

    • Intro

    • Overview Of Lead Magnet

    • Create Lead Magnet

    • Type Of Lead Magnets

    • Audit & Optimize Your Lead Magnet

  • 5

    Week 3 - Bidding Strategies

    • Smart Bidding Intro

    • Manual CPC

    • eCPC Manual Bid

    • tCPA

    • tROAS

    • Maximize Clicks

    • Maximize Conversions

    • Maximize Conversion Value

    • Target Impression Share

  • 6

    Week 3 - Google Analytics

    • 7.1.1 Create Google Analytics Account

    • 7.1 Link GA to GAds-HB

    • 7.2 - Goals Overview-HB

    • 7.3 Goals-Value-HB

    • 7.4. Goals 2+ mins:session-HB

    • 7.5 Goals 4+ mins:sesssion-HB

    • 7.6 Goals 8+ mins session

    • 7.7 Goals 2 pages session-HB

    • 7.8 Goal 4+ pages session-HB

    • 7.9 Goals - 8+ pages session-HB

    • 7.10 Goal - Thank you-HB

    • 7.11 Audiences

    • 7.13 Site Abandon - 15 days-HB

    • 7.12 Site Abandon - 3 days

    • 7.14 Site Abandon - 30 days-HB

    • 7.15 Bouncers-HB

  • 7

    Week 3 - Google Tag Manager

    • 8.1 Intro-HB

    • 8.2 Tag Assistant-HB

    • 8.3 GTM Account Setup-HB

    • 8.4 Giving Access-HB

    • 8.4A Preview-HB

    • 8.5 Tag Overview-HB

    • 8.6 Variables-HB

    • 8.7 Triggers Pageview-HB

    • 8.8 Install GTM on Website-HB

    • 8.9 Install Google Analytics-HB

    • 8.10 Google Ads Conversion Tracking-HB

    • 8.11 Google Ads Remarketing Setup-HB

    • 8.12 Twitter-HB

    • 8.13 LinkedIn-HB

    • 8.14 Google Search Console-HB

    • 8.15 Pinterest-HB

    • 8.16 Optimize-HB

    • 8.17 Quora-HB

    • 8.17 Reddit-HB

  • 8

    Week 4 - Setup Conversion Tracking

    • 3.1. Intro

    • 3.2 Conversion Tracking-HB - Forms

    • 3.3 Calls from Ads-HB

    • 3.4 Calls from Website-HB

    • 3.5 Conversion Attribution-HB

    • 3.6 Conversion Google Analytics-HB

  • 9

    Week 4 - Ad Extensions

    • What are Extensions

    • When Extensions show

    • Setup Sitelinks

    • Callouts

    • Structured Snippets

    • Image Extensions

    • Call Extension

  • 10

    Week 4 - Search Campaigns

    • Account Structure Hierarchy

    • Keyword Research

    • How To Write Responsive Search Ads

    • Setting Up Your 1st Search Ads Campaign

    • How To Write Call Ads

    • What Are Dynamic Search Ads?

    • Dynamic Search Ads Setup

  • 11

    Week 4 - Video Campaign

    • Video Ads Script Framework

    • Create Green Screen Videos

    • Example Video Ads

    • Creating New Campaigns From Your Template

    • New Campaigns From Video Template - Part II

    • Video In-Feed (Discovery) Campaign Setup

    • Companion Banner

    • Design Video Companion Banner

    • Daily Tracker Funnel KPIs

  • 12

    Week 4 - Performance Max

    • About Performance Max

    • New Features (Sep 2022)

  • 13

    Week 5 - Video Optimization & Scaling

    • Campaing Optimization - Day 5

    • Ad Group Optimization - Day 5

    • Campaign Optimization - Day 15

  • 14

    5. Advanced Search Campaign

    • 5.1 Keyword Research

    • Campaign Builder Google Sheet

    • Uploads

    • Setup

    • Editor

    • Campaign by Devices

    • 5 Ways To Improve Google Ads Performance

  • 15

    9. Asana Workflow

    • 9.1 Asana Overview-HB

    • 9.4 Monthly Tasks-HB

    • 9.3 Weekly Tasks-HB

    • 9.2 Daily Tasks-HB

    • One-Off Setups-HB

  • 16

    10. YouTube Ads

    • Video Ads Overview

    • Link YouTube To Google Ads

    • Types Of Video Ads

    • Equipment & Apps

    • How To Write Your Video Scripts

    • Examples Of Ads

    • How To Create Your 1st Video Ads Campaign

    • Advanced Video Ads Campaign Setup

    • Audiences - Website Visitors

    • Audiences - Video Viewers

    • Audiences - Customer List

    • Audiences - Custom Audiences

    • Placement Exclusions

    • How To Exclude Kids Channels / Videos

    • Targeting Options

    • Batch Video Recording Workflow

    • How To Use Pivot Tables

  • 17

    Week 7 - Workflow & Tasks

    • 4.1 Intro-HB

    • 4.3 Weekly Tasks-HB

    • 4.4 Monthly Tasks-HB

    • 4.2 Daily Tasks-HB

    • 4.5 One Off Tasks-HB

  • 18

    Week 7 - Advanced Automations

    • Intro

    • Overview & Free Trial

    • Setup

    • Settings

    • Email Setup

    • Budgets

    • No Budget Setup Alert

    • Budget Targets

    • Insights

    • Applying Workflows

    • Overview: Alerts & Processes

    • Alert: Account has 0 impression

    • Alert: New campaign/s has 0 impression

    • Alert: Send to Asana/Slack

    • Alert: 404 Checker

    • Unblock Good Keywords

    • Alert: Disapproved Keyword

    • Adding Negative Keywords Part I

    • Adding Negative Keywords Part II

    • Ads Checker

    • Add Converting Search Queries To Keywords Part I

    • Add Converting Search Queries To Keywords Part II

Bonus Material

  • Bonus material

    You get the worksheets / PDFs, etc. to help you build your Google Ads campaigns faster.

  • No Time Limits

    There are no time limits on this course. You get lifetime access to the courses & 12-months of coaching calls.

  • Private Facebook Group

    You get access to our private Facebook Group with like-minded fellow professionals, marketers & business owners.

Are You Looking For...

All these benefits in one affordable programme.

  • Transform your Google Ads campaign in just 6 weeks

  • The very best training & coaching for Google Ads?

  • You want to master Google Ads

  • Lack of confidence stopping you getting new paying clients

  • Want to charge more for your Google Ads services

  • Develop your skills & mindset

  • Optimise workflow processes & systems

  • You need a mentor or a coach

Instructors

Google AdWords Strategist

Uzair Kharawala

I am a Certified Google Partner. I run a digital marketing agency SF Digital Studios in the UK. I've presented seminars, workshops and have been a keynote speaker for many events for major brands. I would like to personally invite you to join me in learning how to create, manage & optimise your Google Ads campaigns.

Partner

Farzana Kharawala

Farzana is a specialist in workflows & systms. She has worked on major advertising campaigns & project management for brands like Unilever, Sainsbury's, Tesco, Orange, Van den Bergh Foods and many others.

Sign Up Now

Get started with instant access. Join the #1 Google Ads mentoring/coaching programme now.

FAQs

  • Who is this coaching programme for?

    It is for anyone wishing to improve Google Ads / Digital Marketing. You can be a beginner or someone who wishes to take their skillset to the next level. Ideal for any professional, business owner, freelancer, or in-house marketing team.

  • How long is this course ?

    There is no time limit. Once you join in, you are in forever.

  • Will I be able to keep up with the pace on the course?

    Everyone works & learns at their own pace. You do not need to worry about this. You go at a pace of learning which is comfortable for you.

  • Is this programme just for Google Ads?

    Yes. We only focus on Google Ads which also includes YouTube Ads. However, you will get an overview of other digital marketing strategies for Facebook, Instagram, Twitter, LinkedIn, etc.

  • How does the Live Coaching call happen?

    We have 4 coaching calls per week to suit your schedule & time zone. The calls are over Google Meet. They are informal & friendly. You join the discussion, troubleshoot problems and learn from other like-minded professionals & business owners.

  • Can I join the programme even if I am a complete beginner to Google Ads?

    Yes. We have a step-by-step structure to the course

Social Proof

Here are some lovely comments from our social media channels which we truly appreciate & work hard for!